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Tag: soft power

For Your Reading Pleasure: A Hallyu Bibliography, Part 14: POLITICS and SOFT POWER

Kaetrena Davis Kendrick, M.S.L.S. Winthrop University Welcome to Part 15 of my ongoing series of bibliographic entries about Hallyu.  These entries are listed by year, not by author (TIP: If you know about a title or author and you want to see if it’s included in this listing, use the CTRL + F function). To…

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The ‘K’ in K-pop: Research Finds Korean Language, Culture Appeals to Global Fans

By Crystal S. Anderson, PhD Elon University (U.S.) Most people identify K-pop by its use of Korean language and culture. Some see these as obstacles to the spread of K-pop worldwide.  However, 142 responses by 18-to 30-year-olds show that Korean culture, and especially Korean language, appeals to global fans.  These responses are part of a…

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