The Digital Documentation Project: An Update

Kaetrena Davis Kendrick, M.S.L.S.

University of South Carolina Lancaster

During KPK’s early days in 2011, Dr. Anderson and other KPK founders were having quite a difficult time accessing some Kpop entertainment companies’ artist websites.  They kept encountering what they called, “the circle of death,” and then timing out. I wasn’t having this problem and had just discovered the Screencast-O-Matic tool, so I decided to record the sites and send the video links to my KPK colleagues.

Interweb troubles in 2011....DD to the rescue!

Interweb troubles in 2011….DD to the rescue!

And that is how the the KPK Digital Documentation (DD) project was born.

While the original intent of my website recordings was to share the Kpop website love, I quickly realized that recording Kpop websites could be useful in other ways: to track changes in Kpop web design, to understand how Korean entertainment companies use websites to engage Korean and international Kpop fans, and what roles these sites seem to play in the company’s larger business, marketing, and promotional plans  - particularly when it comes to attracting new talent and integrating social media channels and tools.

Process

Recording websites can take between 2 to 15 minutes per site- occasionally more if the website is dense.  I choose to record the websites without sound in order to avoid copyright infringement and so that visitors may enjoy and engage in unbiased viewing or analysis of the website.   In Kpop, many artists and groups release several music projects a year, so I keep up with Kpop news outlets to find out about debuts and comebacks, and I try to record the different websites for each project. In this way, the DD project creates depth not only by seeking out general trends, but also monitoring the evolution of individual groups and artists. Additionally, if artists and groups promote in Japan, I record those websites if they are available.

Recording B1A4's latest website. See Screencast-O-Matic interface (dotted lines, recording control panel).

Recording B1A4′s latest website. See Screencast-O-Matic interface (dotted lines, recording control panel).

Website Differences

One of the first things I noticed is that SM Entertainment was the only company that still gave historical access to websites supporting their early artists (Shinhwa, S.E.S., Yoo Joung Jin, etc.), so I quickly recorded those websites. It’s a good thing that I did, because in 2012, the company completely redesigned their website, removing any content about artists who were not currently on their roster.  SM Entertainment continues to allow access to the older websites of groups who are still on their roster (e.g., Girls Generation, SHINee, TVXQ! etc.); additionally this company provides links to modified liner notes (e.g., lyrics, music publishing information, etc.).  Those sites have been recorded for posterity, as well.

In contrast, other companies like YG Entertainment or FNC Music Entertainment only offer current editions of artists websites – that is, viewers only have access to the current promotional concept of a group or artist, even if some historical information may be available (see below). Additionally, some companies (Starship Entertainment, TS Entertainment) only offer quick profile information about their artists on their websites. Instead they choose to use Cafe Daum’s “internet cafe” sites, which act as a hybrid website/forum, to promote their artists. Since Cafe Daum Official Kpop artist sites are generally designed to reach Korean Kpop fans, I do not record these sites for KPK.

Website Commonalities

Despite these differences, most Kpop artist websites have common elements:

  • Artist profiles (member names, birthdays, blood type, hobbies)
  • Discography lists
  • Photo galleries
  • Music snippets
  • Activity calendars
  • Social media links (Facebook, Twitter, Instagram, YouTube, and until mid-2014, Me2day)
  • Links to online music purchasing and downloading sites (e.g., Melon, Olleh, iTunes)
  • Message boards (from the artists, their staff, and for fan-to-fan communication)
  • Official fanclub portals and exclusive content (often password protected)
  • International language options (default language is Korean with some English)
  • Links to the company’s business site, which include audition information

From Collection to Curation

B1A4 Kpopiana exhibit with Digital Documentation links.

B1A4 Kpopiana exhibit with Digital Documentation links.

When this project first began, KPK members were more engaged in collecting information, so DD videos were listed on the KPK website, separately from the artist profiles. As we move on to curation activities, these video links are now included in KPOPIANA artist exhibits.  At press time, KPK has a DD library of almost 500 Kpop artist websites, from all kinds of Korean entertainment companies and encompassing all kinds of artists, Kpop choreographers, some international fansites,  and even Kdrama actors. Currently we are focused on releasing DD items pertaining to Kpop artists, with plans to include other items in the future.   The Library of Congress (n.d.) notes that the average length of a website is about 44 days. Considering the frenetic pace of music production in Kpop, this length may sometimes be shortened, making the DD project a useful tool in the study of Hallyu and its life on the Internet.  

 Click to learn more about the DD project, or you may contact me anytime.

Sources

Library of Congress. (n.d.). Importance of digital preservation: Special presentation. Accessed April 17, 2014, from http://www.digitalpreservation.gov/about/presentation.html.

KDK/Nunee (M.S.L.S.)

Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License

Digital Documentation: P – Z

 Company/Label Name
Company Artists
 Website Documentation (Virtual Tours)
Pledis Entertainment

  • After School (including AS Blue and AS Red)
  • Orange Caramel
  • Son Dam Bi
  • NU’EST (Formerly known as Pledis Boys)
http://www.screencast-o-matic.com/channels/cX66hkV45
 Polaris Entertainment

  • Kim Bum Soo
 http://screencast-o-matic.com/channels/clnqo5VKY
 Seo Taiji Company
S. M. Entertainment*

  • BlackBeat
  • BoA
  • Chu Ga Yeoul
  • CoCo Star
  • EXO- K/ EXO- M
  • Fly to the Sky
  • F(x)
  • Girls’ Generation/SNSD
  • Group S
  • Hee Jun
  • H.O.T.
  • ISAKNJIYEON
  • K&V (Kangta & Vaness)
  • Lee Hyeon Hee
  • Kangta
  • S.E.S.
  • SHINee
  • Shinhwa
  • S.M. The Ballad
  • Song Kwang Sik
  • Super Junior (incl. SJ-M, SJ – T and SJ-Happy)
  • The Grace
  • The Grace: Dana&Sunday
  • Trax
  • TVXQ/DBSK/Tohoshinki
  • Yoo Young Jin
  • Zhang Li Yin
*S.M. Entertainment has the distinction of keeping a digital record of artists’ websites for each promotion, which offers a unique view into the evolution of the how the internet has been used as an effective tool for artist promotion and Kpop fan interactions.
** UPDATE: In 2012 (Beginning with f(x) promotion of “Electric Shock”), SM Entertainment updated active artists websites and removed these artists’ previous website promotions from the public site. Inactive artist websites (BlackBeat, Chu Ga Yeol, CoCo Star, Fly to the Sky, Group S, Hee Jun, H.O.T., ISAKNJIYEON, K&V, Lee Hyeon Hee, S.E.S.  and Shinhwa) were completely removed.
 http://www.screencast-o-matic.com/channels/cXQOhiVyv
 SHINHWA Company

  • SHINHWA
 http://screencast-o-matic.com/channels/clnr0DVKJ
 Source Music

  • 8Eight
  • Kan Miyoun
  • Lee Hyun
http://screencast-o-matic.com/channels/clnqFJVKO
Star Empire Entertainment

  • Jewelry
  • Nine Muses
  • Park Jung A
  • Poppin’ Hyun Joon
  • Seo In Young (Elly)
  • V.O.S.
  • ZE:A
 http://www.screencast-o-matic.com/channels/cXl10mVkL
 Starkim Entertainment

  • LEDApple
 http://screencast-o-matic.com/channels/cliFrCnor
 Starship Entertainment

  • Boyfriend
  • Lee Hyon Ji
  • K. Will
  • SISTAR
 http://screencast-o-matic.com/channels/clnqFvVKT
 Startrack Entertainment

  • Allysse
 http://www.screencast-o-matic.com/channels/cliTnOnD2
Storms Company

  • Kang Ye Sol
  • Kim Jung Eun
  • Kim Ming Jun
  • Kim Tae Hyong
  • Song Seung Heon
 http://screencast-o-matic.com/channels/clfhb5VRA
 T.O.P Media

  • Andy
  • Teen Top
  • 100%
 http://screencast-o-matic.com/channels/cljffZnbL
 Tour Tainment  http://screencast-o-matic.com/channels/clnqY3VKt
TS Entertainment

  • Bang & Zelo
  • Bang Yong Guk
  • B.A.P
  • Secret
  • Son Heon Soo
  • Untouchable
http://screencast-o-matic.com/channels/cXl13tVks
 WM Entertainment

  • An Jin Kyoung
  • B1A4
  • H-Eugene
 http://www.screencast-o-matic.com/channels/cX66hoV4C
 Wellmade STARM  http://screencast-o-matic.com/channels/clfXoNVSy
 Woollim Entertainment

  • Baby Soul
  • Infinite
  • Jisun
  • Nell
  • Tasty (Tasty 2wins)
 http://www.screencast-o-matic.com/channels/cXl1qpVkE
  Xing Entertainment

  • Choi Ji Eun
  • Hwang Du Hwan
  • Kim Dong Geun
  • Kim Won Hee
  • Kim Wan Cheol
  • Kim Han Sol
  • Nam Chin Hyon
  • Park Soo Ji
  • Xing
 YG Entertainment

  • 1TYM
  • 2NE1
  • Big Bang
  • Gummy
  • Jinusean
  • Masta Wu
  • Perry
  • Psy
  • Se7en
  • Yanggoon
 http://www.screencast-o-matic.com/channels/cX6QiFV44
  YMC Entertainment

  • Ailee
 http://screencast-o-matic.com/channels/cle33xV8Y
 Yedang Entertainment

  • Ali
  • C-CLOWN
  • Cha Ji Yeon
  • Chi Chi
  • Guckkasten
  • Im Jae Bom
  • Jo Kwan Woo
  • Rania
  • Yang Soo Kyung
http://screencast-o-matic.com/channels/clnqYOVKu
 Yejeon Media

Digital Documentation: L – O

 Company/Label Name
Company Artists
 Website Documentation (Virtual Tours)
 LOEN Entertainment

  • IU
  • RUN
  • Sunny Hill
  • Zia
http://screencast-o-matic.com/channels/clnqfZVKq
 Logi Entertainment
 Nega Network

  • Brown Eyed Girls
  • Eun-Sun
  • Han-Young
  • May Doni
  • Sprinkler
  • Sunny Hill
  • Yoari
http://screencast-o-matic.com/channels/clnqbcVK0
 New Planet Entertainment

  • A-PRINCE (Formerly known as TAKEN)
 Nextar Entertainment

  • Kim Greem
  • Suki
 http://screencast-o-matic.com/channels/clnqbVVKZ
NH EMG CO.

  • U-KISS
 http://www.screencast-o-matic.com/channels/cX6QblV4B
 Open World Entertainment

  • JinJun
  • THE BOSS
  • Horam
  • X-5 (X-Five)
  • Ko Joo Won
  • Shin Ji Soo
 http://www.screencast-o-matic.com/channels/cXl1qoVk5

Digital Documentation: E – K

 Company/Label Name
Company Artists
 Website Documentation (Virtual Tours)
EMIMusic (Japanese music dist.)

  • SHINee
 http://www.screencast-o-matic.com/channels/cX6QjkV4A
Enterarts Global

  • New F.O. (New Five Order)
http://www.screencast-o-matic.com/channels/cXlicjVk8
 FNC Music*

  • AOA (Ace of Angels)
  • CNBLUE
  • FTISLAND
  • Juniel
  • Oh Won Bin
  • Song Se Hyun

*A subsidiary of Core Contents Media (an MNet Company).

* See also, Core Contents Media

http://www.screencast-o-matic.com/channels/cX6QiqV4a
 Fluxus Music

  • Annyeongbada
  • Alex
  • Clazziquai Project
  • Handsome People
  • Ibadi
  • Kim Hyo Heon
  • Loveholics
  • Urban Zakara
  • W
  • W&Whale
  • Winterplay
  • Yi Song Yol
 http://screencast-o-matic.com/channels/clno3OVdz
 Golden Goose Entertainent

  • A-Peace
  • A-Peace Gem
  • A-Peace Jade
  • A-Peace Lapis
  • A-Peace Onyx
 http://screencast-o-matic.com/channels/clj3rNn33
Good Entertainment

  • Battle
  • Charlie Park
  • Eddie
  • Lee Ye Rin
  • Lyn
  • Shinhwa
  • SunMin
  GPBASIC Entertainment

  • GP BASIC
  • Kim Shin Ill
http://www.screencast-o-matic.com/channels/cXl1rkVkd
 H2 Media

  • MYNAME
 http://www.screencast-o-matic.com/channels/cliOhmnDU
 Ha Eun Entertainment

  • Sunny Days
 Jellyfish Entertainment

  • Brian Joo
  • Hwang Project
  • Park Hyo Shin
  • Seo In Guk
  • Sung Ki Kyung
 http://www.screencast-o-matic.com/channels/cX6QiFV4y
J. Tune Entertainment

  • MBLAQ
  • Rain (Bi)

*See also, JYP

 http://www.screencast-o-matic.com/channels/cXQunmVyH
  Jungle Entertainment

  • Baby T
  • Bizzy
  • Drunken Tiger
  • LeeSSang
  • Paloalto
  • Teby
 http://www.screencast-o-matic.com/channels/cXXi0IVA3
 JYP Entertainment*

  • 2PM
  • G-Soul
  • JJ Project
  • Joo
  • Kim So Young
  • SAN-E
  • Wondergirls

* See also, Big Hit Entertainment
* See also, AQ Entertainment

 http://www.screencast-o-matic.com/channels/cXQunmVym
KeyEast Entertainment

  • Bae Yong Joon
  • Hwan Hee
  • Kim Hyun Joong
  • Ju Ji Hoon
 KingKong Entertainment

  • Kim Bum
  • Kim Sun A
  • Park Min Young
  • Sung Yu Ri
  • Song Min Jeon
  • Yoo Yeon Seok
  • Lee Kwang Soo
  • Lee Jin
  • Lee Chung Ah
  • Ji Il Joo
  • Han Chae A
  http://www.screencast-o-matic.com/channels/cXX6fDVAB

Digital Documentation: # – D

 Company/Label Name
Company Artists
 Website Documentation (Virtual Tours)
 A CUBE

  • A PINK
  • Huh gak
 http://www.screencast-o-matic.com/channels/cXl1rcVkm
Alpha Entertainment

  • Skarf
 http://screencast-o-matic.com/channels/cljbDFnYN
 AQ Entertainment*

  • Miss A

*See also, Big Hit Entertainment
*See also, JYP Entertainment

http://www.screencast-o-matic.com/channels/cX6QiuV4z
 Avex Trax (Japanese music distr.)

  • After School
  • f(x)
  • TVXQ/DBSK/Tohoshinki
 B2M Entertainment

  • Heo Young Saeng
  • Kim Kyu Jong
  • Lee Hyori
  • Spica
 http://www.screencast-o-matic.com/channels/cX6QibV4x
 Big Hit Entertainment*

  • 2AM
  • 8Eight
  • Jeong Jin Woon
  • Homme
  • Lee Hyun
  • Lim Jung Hee
  • David Oh

*See also, AQ Entertainment
*See also, JYP Entertainment

 http://www.screencast-o-matic.com/channels/cXQu1GVyK
 Brand New Stardom

  • Block B
  • Jeongseulgi
  • EVoL
http://screencast-o-matic.com/channels/clnVFaVH3
 Brave Entertainment

  • BIGSTAR
  • Brave Girls
  • Electro Boyz
http://screencast-o-matic.com/channels/clnqDOVKr
 CJ Corporation

  • CE E&M
  • CJ Entertainment
 http://screencast-o-matic.com/channels/clilehn2o
 CJeS Entertainment

  • JYJ
  • Park Yu Hwan
  • Song Ji Hyo
 http://www.screencast-o-matic.com/channels/cXX6foVAA
 Core Contents Media*

  • 5Dolls
  • Black Pearl
  • Co-Ed School
  • Davichi
  • Ha Seok Jin
  • Hong Jin Young
  • Hwang Jung Eum
  • Kim Jong Wook
  • Lee Hae In
  • No Min Woo
  • Shannon Williams
  • Supernova
  • T-ARA
  • Yangpa
* The main entertainment management label of Mnet Media.
* See also, FNC Music.
 http://www.screencast-o-matic.com/channels/cXl13pVkM
 Cube Entertainment

  • 4Minute
  • AJ
  • BEAST
  • BTOB
  • G.NA
  • The Trouble Maker (JS & Hyuna)
 http://www.screencast-o-matic.com/channels/cX621oVal
 Dino Entertainment

  • Clinah
http://screencast-o-matic.com/channels/clnqDwVK3
 Dream Tea Entertainment

  • Girl’s Day
  • Jevice
  • Once
 http://www.screencast-o-matic.com/channels/cXl1rnVkH
 DR MUSIC

  • Haru
  • Rania
 http://www.screencast-o-matic.com/channels/cXl13hVk7
DSP Media

  • DSP Boyz
  • Rainbow
  • KARA
 http://www.screencast-o-matic.com/channels/cXXjcJVA0